Valentines Day may not be for every retailer as it doesn't always apply to your offering. But, that doesn't mean that you have to sit it out completely.
If you don’t have a Valentines display, try pulling together a few things by the till. If you don’t have Valentines merchandise, be creative to take advantage of the season!
Valentines is a fun holiday during the drags of winter, so be creative and pull together existing merchandise in your store with a simple sign for those who might be looking for a gift or decoration!
If you're really unsure of what to pull together, consider the colour of the merchandise and the holiday.
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Melissa Mainville is the owner and operator of Flourish Design & Merchandising. She has a passion for retail and tons of experience in the industry. Learn more here.